Our story
Naz is grace. Nur is light. This is the practical part.
A shop built around three problems every woman buying a bra in Pakistan already knows.
Most women here have never been measured
So a bra is bought by guesswork, in small, medium or large, from a market stall or a relative. NazNur sizes by band and cup, and The Measure works your size out in two minutes — showing its arithmetic, in English or Urdu.
Buying one is rarely private
The phone is shared, the parcel is opened by whoever is home, the courier knows the shop. So nothing NazNur sends names what is inside, and Discreet Mode makes the site itself safe to open in a room full of people.
If it does not fit, you are stuck with it
So the first exchange is free, there are fourteen days to make it, and a person on WhatsApp helps you choose the next size rather than a form telling you to try again.
Made in small runs, sold directly, from Gujranwala to the rest of the country.
- Cash on deliveryPay the rider
- 2–4 daysAnywhere in Pakistan
- 14-day exchangeOn anything unworn
- Plain parcelNo brand name outside